Welcome to the birthplace of the Original Freezochino.
At the southern tip of Africa some 15 years ago, the Freezochino was born. South Africa's diverse and cosmopolitan melting pot of coffee lovers and cultured café patrons demanded a premium iced coffee.
Two local entrepreneurs had always questioned why iced coffee was only served as an indulgent, dessert like beverage and not as an every day, cold alternative to its popular hot counterpart. Intensive R&D yielded a naturally flavoured iced coffee with perfectly balanced sweetness and a milkshake like texture yet without the ice-cream or high-calorie additives.
The evolution of freezo.
Freezo was initially only intended to be a food service product, where it quickly gained popularity in Europe, the Middle East and Africa.
In 2020, at the start of the Covid pandemic as lockdowns ensued and millions were sent home to work, the idea materialized to test the market with a make-at-home freezo product. Consumers were delighted to have the ability to make their favourite blended iced coffee beverages at home, at both a lower cost, and higher quality to that which they could purchase at coffee chains.
Iced coffee is a cultural staple in North America, however the only offering until now has been calorie packed, dessert like beverages that are overly sweet, and watered down. That is until Freezo came long.
Freezo is currrently served at thousands of high-end cafes, restaurants and eateries across the world.